Destination2, part of Specialist Holidays Group (SHG), has become the exclusive partner for events brand O Beach Thailand’s 2026/27 programme, which has grown from nine events to 17 across Phuket and Koh Samui.
After a successful first year, the expanded deal will see Destination2 help O Beach customers plan and book their wider holiday experience, combining O Beach events with tailored accommodation, flights and destination experiences. Agents will also be able to access the proposition.
SHG Chief Executive Officer Andy Freeth said: “We’re delighted to be expanding our relationship with O Beach Thailand and taking on the role of Exclusive Travel Partner for the 2026/27 programme.”
“Consumers increasingly want holidays built around memorable experiences, and partnerships such as this, whereby we use our deep destination knowledge to ensure, customers can access the types of experiences they’re actively seeking. By combining O Beach’s event programme with Destination2’s Thailand expertise, product range and customer support, we’re creating a stronger proposition for travellers making our travel expertise available to a new audience.”
“This partnership is about creating a seamless journey from inspiration through to booking.”
Full event dates, venues, and supporting travel packages will be announced in the coming months.
