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Hays Retail Director Jane Schumm steps down after 25 years; Tanya Cooper promoted

Hays Travel Retail Director Jane Schumm will step down at the end of December, after 25 years with the group, and 15 years on the board of directors.

Head of Sales Tanya Cooper will be promoted to Sales Director from 1 January. Tanya will join the board of directors, with responsibility for the retail, homeworking and franchise divisions.

Making the announcement at Hays Travel’s annual conference in Antalya, owner and Director Dame Irene Hays praised Jane’s ‘absolutely amazing’ contribution to the business.

Irene said: “For a quarter of a century, she has worked alongside us, helping us to grow the business.

She praised Jane’s involvement in both the Bath Travel and Thomas Cook acquisitions by Hays Travel.

“But most importantly, the integration of all of the brands that we’ve acquired into the Hays Travel family, has fundamentally been led by Jane,” added Irene.

“I think it’s also fair to say that she is really the queen of conference, and she has put her heart and her soul into Hays Travel for 25 years.”

Jane will leave her Retail Director role on 31 December, moving into a new position as Group Strategic Adviser. In her new role, she will continue to provide senior-level advice to the board and wider Hays Travel Group for four days a month.

Tanya Cooper at the Hays Travel Conference 2026, Antalya

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