Audley Travel has promoted Greg Thurston to the newly created role of Head of Trade Sales.
The operator will also recruit a fourth member of the sales team for a newly created role of Business Development Manager for the north.
Greg joined Audley Travel as Trade Sales Manager in 2020 and has been promoted after the operator experienced significant growth in sales through travel agents since his arrival.
In this new role, Greg will be responsible for managing an expanding trade sales team, overseeing Audley’s strategic direction for B2B sales growth and fostering close working relationships with its travel agent partners.
Managing Director Mark Hanson added: “We’re delighted with the progress Greg has made with our trade partners since joining us in 2020. This promotion recognises this feat and supports our commitment to growth with our trade partners over the coming years.”
Greg said: “I’m so incredibly proud of what we have achieved at Audley in the last five years.
“When I first joined the company our sales with agents were minimal, now we have a thriving community of engaged agent partners, a super-supportive and hard-working trade sales team, and a commitment to becoming UK travel agents’ favourite tailor-made tour operator. I can’t wait to see what the next five years hold.”
