Princess Cruises is celebrating the month of love by placing travel agents at the heart of its February activity, unveiling a month-long incentive designed to reward, recognise and inspire valued trade partners.
Throughout February, agents will have the chance to win a series of exclusive weekly prizes simply by staying engaged with Princess.
The incentive reinforces Princess’ commitment to supporting and celebrating the trade and forms part of its wider brand focus on sharing the love and stories that inspire guests to travel.

Each week, agents will be entered into prize draws for a variety of premium prizes, including flight vouchers, theatre tickets, luxury dining experiences and cinema packages, plus more, all curated to make agents feel truly special.
In addition, Princess will mark Random Acts of Kindness Day (17 February) with an extra-special surprise giveaway revealed through its agent social media channels.
To increase their chances of winning, agents are encouraged to remain active across Princess’ trade platforms throughout February.
The month will include webinars, designed directly from agent feedback, and another lively edition of the popular O’Malley’s Pub Quiz, offering both training and interactive fun. Each engagement brings additional opportunities for agents to secure prizes.
Princess Cruises is also encouraging agents to make the most of the current VIP Sale, giving guests access to exceptional value while increasing their own opportunities to win.
By promoting the VIP Sale across their own channels, highlighting key offers to customers, and staying engaged with the cruise line’s training and social content, agents can boost both bookings and their chances of securing one of the weekly prizes.
Princess invites all trade partners to join in this special month of appreciation; by engaging with the brand and participating in February’s activities, agents have more opportunities than ever to feel valued, inspired and rewarded.
To get involved and stay up to date throughout February, click here.
For all training tools and content to help sell, head to OneSource – Princess Cruises’ one stop shop exclusively for travel agents.










