The Travel Network Group has launched its first quarter marketing campaign, which includes a social media management tool for members.
Social Central includes a streamlined process of planning and posting content, a content library created by TTNG’s marketing team, and AI assistant to help agents create bespoke posts, and Google review integration to help them manage customer feedback.
The tool is available to members on a free one-month trial.
Group Marketing Director Ross East said: “From our conversations with our members, we understand that social media management can be time-intensive. That’s why, we are utilising our team’s resources and tools such as Social Central, so that our members can focus on what they do best – creating life-changing travel experiences for their customers.”
TTNG said its new marketing campaign, That’s What I Call a Holiday, has been designed to celebrate the ‘unique joy of travel’.
It includes window displays, digital content such as social media tiles, GIFs and TV visuals, plus and over-branded campaign video that will be released in the New Year.
