Premier Holidays Sales and Marketing Director Debbie Goffin will retire this summer after 25 years with the operator, prompting internal promotions and the recruitment of a new Head of Sales.
With Debbie (pictured, centre) retiring in June, Premier has confirmed two promotions within the current team.
Partnership Marketing Manager Clare Crowson (pictured, right) has been promoted to Senior Partnership Manager and Sara Park (pictured, left) steps up from Marketing Manager to Head of Marketing.
The operator is also recruiting a Head of Sales.
Debbie joined the operator in 2000 as USA Product Manager and held the roles of Head of Marketing and Head of Sales and Marketing before being appointed to the board as a Director in 2017.
Managing Director Niki Waters said: “Debbie has played a pivotal role in shaping Premier Holidays’ commercial strategy, strengthening our brand presence within the trade and building high-performing sales and marketing teams, whilst consistently delivering strong revenue performances. Her unwavering commitment to Premier Holidays, commercial acumen, vision and integrity will leave a lasting impact on our team.”
Commenting on the new leadership team, Niki added: “As we approach our 90th anniversary and have launched our most ambitious Peaks incentive to date, having such a strong and experienced senior team in place is incredibly important. These roles give us real confidence as we look ahead to an exciting period of growth for Premier Holidays and our trade partners.”
