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Operator goes into liquidation after 10 years of trading

Direct-sell operator Firefly Holidays has entered voluntary liquidation after 10 years in business.

The company, based near Abingdon, sold high-quality trips to holiday villages, camping resorts and ski resorts in Europe, as well as long-haul holidays including Guadeloupe and elsewhere in the Caribbean.

Stephen Powell and Simon Lowes from BTG Begbies Traynor were appointed joint liquidators on 4 August and a winding-up order was agreed on 7 August, according to The Gazette. 

A statement on the company’s website say: “After 10 fantastic years, Firefly Holidays is no longer taking bookings. It’s been our absolute honour to help our customers experience amazing holidays and award-winning adventures. Now the Firefly team are taking our own road-trip towards new destinations.

“Although Firefly Holidays is no longer taking bookings, we’re happy to help valued customers and new contacts with any travel questions and advice.”

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