Newmarket Holidays has confirmed that it will make its tour-only product available to more partners within the next few months.
It has launched the product with Gold Medal’s adventure brand Incredible Journeys, giving travel agents the option to sell land-only escorted tours as part of tailormade itineraries.
Agents can package Newmarket tours with flights, pre- and post-stays and additional excursions to create bespoke itineraries.
Phase one of the programme includes 30 tours across destinations in the US, Europe, Asia and Africa, including Greece, Malaysia, South Africa, Italy, France, Croatia, India, Japan, Kenya and Sri Lanka.
Newmarket said the launch forms part of Newmarket Holidays’ wider strategy to expand its touring portfolio.
Head of Trade Sales & Partnerships Hayley Morris said: “Tour Only unites the strengths of Newmarket Holidays and Incredible Journeys, giving agents the flexibility to craft bespoke journeys for customers who want to do more than just the escorted tour.
“This latest evolution of the Newmarket Holidays portfolio builds on our strategy to offer increasing choice and flexibility across the touring experience.
“Our mission is to be the go-to partner for escorted touring, empowering agents to meet the growing demand for personalised travel while delivering exceptional service and options.”
