Kuoni will launch a prize giveaway for agents on 30 December, including £1,000 holiday vouchers, LED face masks and Uber Eats lunchtime treats.
There will also be a bottle of Champagne for every booking made on Sunshine Saturday, 4 January 2025.
Further details of the incentive, which will run until 17 February, can be found on the Kuoni Agents Facebook page.
Kuoni, which unveiled its rebrand last week, will also launch a new “It’s not where, it’s why” advertising campaign focusing on the reason people go on holiday rather than the destinations.
It launches on 20 December and will appear on national TV and radio, and in digital and outdoor locations.
“The destination isn’t always the first thing people have in mind when they start planning a holiday, it’s more about the experience they have and the sense of discovery that will light them up,” said Kuoni MD Mark Duguid.
“This campaign really reflects one of our core values – experts in travellers – it’s our job to match the feeling that people want to get out of their holiday, with the right experience and that’s where our destination expertise comes into play.
“We have focused the campaign on those wow moments and the different reasons why people decide to take a trip so they remember the power of a holiday to re-connect and restore themselves to full health and happiness.”
Running until 17 February, the campaign will include a range of holiday offers.







