JTA Holidays is expanding outside the UK for the first time with the launch of JTA Holidays Ireland.
The new operation will give agents in the Republic of Ireland access to the product range of JTA Holidays and Belleair Holidays, alongside dedicated trade support and competitive pricing, it said.
JTA Holidays Ireland, which officially launches today (6 October), will be headed by Country Manager Katie Nolan. Katie has more than 18 years’ experience across retail, corporate and leisure travel and extensive knowledge of the Irish travel market, having also held roles at Trailfinders, Centre Travel and O’Callaghan Travel.
The launch will be supported by a programme of trade activity including agent training, supplier events and visits across the Republic of Ireland.
Agents will also have the chance to win prizes in launch competitions, including a 10-night Orlando holiday, a weekend in Athens and a place on a fam trip.
JTA Travel Group CEO Wayne Darrock said: “Expanding beyond the UK is an important step for JTA Travel Group and one we have approached with considerable thought and investment.
“We have built the business over many years by working closely with the travel trade, and we see a strong opportunity to establish JTA Holidays Ireland in the market.”
