Fred. Olsen Cruise Lines has unveiled new inclusive pricing, which will apply to all sailings from next January.
From 2026, the cruise fare will include house beers, wines, spirits and draught soft drinks with lunch and dinner.
Entertainment and enrichment activities will also be included, and shuttle buses to the town centre when it’s more than a mile from where the ship’s docked, plus guided ‘social strolls’ in selected ports, fitness classes, crew gratuities and port fees and taxes.
Guests will have the option to upgrade to a premium drinks package, and those who have already booked a drinks package for a cruise in 2026 will automatically be upgraded to the new Premium package at no extra cost.
Guest Experience Director Doug Glenwright said: “We know that cruising provides exceptional value for money when compared with many overland equivalents, but feedback from our guests told us that this wasn’t always clear.
“It’s really important to us that every cruise is relaxing and carefree, and that should start right from the moment a booking is made. That’s why we’ve listened to our guests, and made our pricing simpler, clearer, and more inclusive – so that guests can look ahead to exploring the world with us without worrying about extra costs.”
Fred. Oslen has also revealed its autumn/winter 2026 programme, offering more than 30 cruises to a variety of destinations, including Norway and the Mediterranean.
The programme includes Fred’s three-ship ‘Fleet Fiesta’ in Gran Canaria in December 2026, a Mystery Cruise, three festive Christmas and New Year sailings and the return of the line’s You Choose Your Cruise adventure.
There will also be a 71-night Grand Voyage, encompassing a new Mediterranean fly-cruise programme, taking in destinations including Corsica, the Adriatic, Greece, the French Riviera, and the Amalfi Coast, and new calls into the Italian ports of Messina, Siracusa and Savona, plus Lesvos and Samos in Greece.
Guests who book a Freedom Fare in the first four weeks of a cruise going on sale will receive either a cabin upgrade or credit to spend on board should an equivalent cabin on their cruise be reduced at a later date.
