AmaWaterways CEO and co-founder Rudi Schreiner has moved to Chairman of the Board, with Catherine Powell becoming Chief Executive Officer from 1 July.
Catherine was appointed President earlier this year to work alongside co-founders Rudi Schreiner and Kristin Karst.
Before joining AmaWaterways, Catherine previously worked for brands like Airbnb and The Walt Disney Company.
Rudi and Kirstin will remain on the AmaWaterways board, with Kirstin continuing her role as Chief Brand Ambassador.
“I am delighted that we are investing in the kind of leadership Catherine brings to the company. It’s a real inflection point, and I couldn’t be prouder,” said Rudi.
Kirstin added: “Rudi and I poured our hearts into building AmaWaterways — a company shaped by passion, innovation and strong personal connections.
“As we take this next step forward, we’re thrilled to welcome Catherine as CEO. Her global experience and leadership style reflect the values that have guided us from the beginning.
“I’m excited for the future and grateful to keep focusing on what I love most — nurturing the relationships with our travel partners, our guests and the local communities we visit, cultivating the shared success that comes from growing together.”
Catherine added: “This is a dynamic moment of both growth and transformation for AmaWaterways and for the river cruising industry writ large.”
Image, from left, Rudi and Catherine
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