AITO will hold its 2026 Famference in Switzerland’s Saas Fee next June.
Hosted by Switzerland Tourism, the event will take place from 18-21 June, and up to 40 agents and operators will stay at either the Walliserhof Grand-Hotel & Spa or The Capra.
Excursions during the event will include marmot feeding, e-bike rides, husky trekking and glacier tours.
AITO Executive Director Martyn Sumners said: “We believe that this is a brilliant opportunity for AITO Specialist Travel Agents and Tour Operators alike to see – and experience for themselves – some of the many exciting options available for keen travellers that are available in Saas Fee and in Switzerland as a whole, and we thank Saas Fee Tourism, Travel Switzerland, Switzerland Tourism hugely for their efforts in arranging such an interesting, and action-packed, fam trip for AITO.”
AITO Specialist Travel Agents Chair Gemma Antrobus added: “Personally, I can’t wait to experience for myself the amazing range of options that Switzerland Tourism is arranging for us! It promises to be a very different Famference this year – our first in the mountains – and I am sure that it will be hugely appreciated by all who join us in Saas Fee. Thank you very much, Switzerland!”.
