Rendez-vous Canada (RVC) 2025 – Destination Canada’s signature trade event – took place in Winnipeg, the capital of Manitoba, between May 27-30.
Winnipeg is home to the largest Indigenous population of any Canadian city and Indigenous tours are becoming an important part of Canada’s travel experiences.
Manitoba is renowned for its northern polar bear population and the town of Churchill is known as the ‘Polar Bear Capital’. Delegates who visited Winnipeg’s Assiniboine Park Zoo, home to the Leatherdale International Polar Bear Conservation Centre, were able to find out more about the animals, and get up close to some who now live at the centre after they were rescued as orphans in Churchill.
On the last day, Destination Canada unveiled a new global brand campaign ‘Canada, naturally’. Destination Canada’s research shows that Canada’s target guests are attracted to authentic, unfiltered experiences.
Here are some photos from the event.
Pictured above: Buffalo Red Thunder, fancy shawl dancer Shyla Boubard, jingle dancer Angeline Nelson and others officially open the show
Pictured above: Polar bears at the zoo
Pictured above: Dancers at the pre-show event
Pictured above: Morning greeting on the way to the RVC Marketplace
Pictured above: Day one lunch sponsor Destination BC celebrated Vancouver hosting seven FIFA World Cup matches in 2026. Toronto will host six matches
Pictured above: Indigenous tours are growing in popularity and are a key focus for Canada tourism
Pictured above: Dancers outside the Canada Museum for Human Rights on the last night of the show
RVC 2025 took place at the RBC Convention Centre, Winnipeg. Next year’s RVC will be in Toronto.
